maria hoffmann

( about the project Maria Hoffmann, Como, Italy )

is an energy mentor and co-founder of The Quantum Lab. With 10 years of experience in branding and 12 years in the holistic field, she now leads her clients to ground their higher purpose through their projects, activating high levels of potential, scale and impact.

The main goal for this energy branding
and business architecture was the creation
of a personal brand that would reflect Maria’s
core identity with her multifaceted potential. 

The expert already had a strong base with many years of experience in the business, holistic,
and artistic field. She felt the integrity of all these spheres from the inside but still experienced difficulties with the external manifestation  of her vision.

это психологический центр парной и индивидуальной терапии в Нью Йорке.
С 2012 года мы помогаем людям обрести внутреннюю опору и крепкие отношения, специализируясь на Эмоционально Фокусированной
Терапии и других эффективных методах.

( goal )

( about the project )

Como, Italy

is an energy mentor and co-founder of The Quantum Lab. With 10 years of experience in branding and 12 years in the holistic field, she now leads her clients to ground their higher purpose through their projects, activating high levels of potential,
scale and impact.

We explored Maria's archetypes and the depth of her holistic approach and philosophy to integrate her unconventional abilities, worldview, and experiences into a coherent whole.

( process )

We integrated these meanings into the visual identity, keeping as a basis the balance between elegance and rigor, emphasizing the uniqueness, originality, and artistry of the individual.

In the brand's essential characteristics, we reflected associations with the subtle plane, combining light technologies with the IT sphere, the theme of coding, and collected all these meanings in a harmonious, peaceful, and minimalist visual identity.

What work has been carried out:

Creating a personal brand identity:
logo, visual identity, guidelines

Development of a brand platform and brand strategy, including marketing research, positioning, communication, email, and content strategies

Design and development of the website

Workbook design

Creating a visual identity for social media

( RESULT )

Following this energy branding, Maria witnessed deep activations and realignments in her career development. She opened a new direction for her business, and created an innovative product that fully reflects her views on self-realization, growth, and running a business, she increased her income significantly, expanded her team, and reached  a new level of vision and impact.

On a multidimensional level, Maria's energy branding activates the connection with one's authenticity, with its core, igniting a process of expansion and allowing everyone to feel the freedom to move towards their higher realization.

We digitized Maria’s multifaceted experience and life mission into a single core of her brand, which activated dramatic changes in her further development.

We explored Maria’s archetypes and the depth of her holistic approach and philosophy to integrate her unconventional abilities, worldview, and experiences into a coherent whole.

We digitized Maria’s multifaceted experience  and life mission into a single core of her brand, which activated dramatic changes
in her further development.